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Search results for “Google Offers”
Google hotels ads could make gains with chain loyalty rates
12/27/2017
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5:27:43 PM
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Hotels are now experimenting with different book-direct incentives, but Trivago, compared to the online travel agencies, has no special incentives for booking direct.
Hotel tech 2018: Tools and technologies to remove friction and deliver value
01/23/2018
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3:27:22 PM
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Chatbots and voice assistants will go mainstream this year. Since 1987, the share of consumer spending on live experiences and events relative to total U.S. consumer spending increased 70%.
Hoteliers, investors, innovators, leaders to dazzle at WIT Hospitality
01/22/2018
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12:42:43 PM
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Diversity is one of the five core values WIT is celebrating with its theme of “Better Hospitality”. The other four values are Love, Openness, Respect and Creativity.
Making travel simpler, cheaper – how’s the innovation coming along?
12/19/2017
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2:08:43 PM
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Disruption of flight booking doesn’t come out of the blue. It’s a process.
Hilton and Marriott push direct booking, but OTAs continue growth
12/29/2017
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8:38:47 PM
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Skift analysis shows only 5 websites out of 17 gained market share in US hotel bookings from May 2016 to 2017; 4 out of the 5 websites are OTAs.
A travel tech consultancy perspective on 2017 and the coming year
12/27/2017
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4:53:19 PM
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New players such as Airbnb, Uber, Lyft are actively investing in developing business travel programs with sophisticated tracking and data connectivity tools.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017
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10:29:42 AM
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A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
Ctrip opens up data and cross-platform synergies for destination marketing
10/25/2017
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7:52:48 AM
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Ctrip is not only growing its own technologies and data for destination marketing, but also exploring cross-platform strategies by partnering with internet giants including WeChat and Google.
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